diff --git a/src/app/about/page.tsx b/src/app/about/page.tsx
index ef1fd298..67705250 100644
--- a/src/app/about/page.tsx
+++ b/src/app/about/page.tsx
@@ -5,7 +5,7 @@ import Heading from '@/components/Heading/Heading'
 import AboutPage from '@/components/AboutPage/AboutPage'
 
 export const metadata: Metadata = {
-  title: 'О нас | Иконописная Артель',
+  title: 'О нас',
   description:
     'Наши мастера создают рукописные иконы в древней технологии яичной темперой, следуя каноническим образцам.',
   openGraph: {
@@ -13,6 +13,9 @@ export const metadata: Metadata = {
     description:
       'Наши мастера создают рукописные иконы в древней технологии яичной темперой, следуя каноническим образцам.',
   },
+  alternates: {
+    canonical: '/about',
+  },
 }
 
 const breadcrumbsList: BreadcrumbItem[] = [
diff --git a/src/app/categories/[categories-detail]/page.tsx b/src/app/categories/[categories-detail]/page.tsx
index 99fd44ba..20839fea 100644
--- a/src/app/categories/[categories-detail]/page.tsx
+++ b/src/app/categories/[categories-detail]/page.tsx
@@ -23,12 +23,12 @@ export async function generateMetadata({ params }: PageProps): Promise<Metadata>
 
     if (!category) {
       return {
-        title: 'Категория не найдена | Иконописная Артель',
+        title: 'Категория не найдена',
       }
     }
 
     return {
-      title: `${category.title} | Иконописная Артель`,
+      title: category.title,
       description: category.description
         ? category.description.replace(/<[^>]*>/g, '').slice(0, 160)
         : '',
@@ -47,12 +47,12 @@ export async function generateMetadata({ params }: PageProps): Promise<Metadata>
           : [],
       },
       alternates: {
-        canonical: `${process.env.SITE_URL || process.env.NEXT_PUBLIC_SITE_URL}/categories/${category.slug || category._id}`,
+        canonical: `/categories/${category.slug || category._id}`,
       },
     }
   } catch {
     return {
-      title: 'Категория не найдена | Иконописная Артель',
+      title: 'Категория не найдена',
     }
   }
 }
diff --git a/src/app/categories/page.tsx b/src/app/categories/page.tsx
index e70d188a..80981b94 100644
--- a/src/app/categories/page.tsx
+++ b/src/app/categories/page.tsx
@@ -8,12 +8,15 @@ import { fetchCollection, fetchCollectionCount, getImageUrl } from '@/lib/api-cl
 import { ITEMS_PER_PAGE } from '@/const/const'
 
 export const metadata: Metadata = {
-  title: 'Категории икон | Иконописная Артель',
+  title: 'Категории икон',
   description: 'Все категории икон, создаваемых в нашей иконописной мастерской',
   openGraph: {
     title: 'Категории икон | Иконописная Артель',
     description: 'Все категории икон, создаваемых в нашей иконописной мастерской',
   },
+  alternates: {
+    canonical: '/categories',
+  },
 }
 
 const breadcrumbsList: BreadcrumbItem[] = [
diff --git a/src/app/contacts/page.tsx b/src/app/contacts/page.tsx
index 8a060c62..14f21e5f 100644
--- a/src/app/contacts/page.tsx
+++ b/src/app/contacts/page.tsx
@@ -5,7 +5,7 @@ import Heading from '@/components/Heading/Heading'
 import ContactsPage from '@/components/ContactsPage/ContactsPage'
 
 export const metadata: Metadata = {
-  title: 'Контакты | Иконописная Артель',
+  title: 'Контакты',
   description:
     'Контактная информация Иконописной Артели. Адрес мастерской, телефон, email для заказа икон. Свяжитесь с нами для консультации.',
   openGraph: {
@@ -13,6 +13,9 @@ export const metadata: Metadata = {
     description:
       'Контактная информация Иконописной Артели. Адрес мастерской, телефон, email для заказа икон.',
   },
+  alternates: {
+    canonical: '/contacts',
+  },
 }
 
 const breadcrumbsList: BreadcrumbItem[] = [
diff --git a/src/app/gallery/[...slug]/page.tsx b/src/app/gallery/[...slug]/page.tsx
index c70c5f35..7c97505b 100644
--- a/src/app/gallery/[...slug]/page.tsx
+++ b/src/app/gallery/[...slug]/page.tsx
@@ -4,7 +4,7 @@ import { notFound } from 'next/navigation'
 import { BreadcrumbItem, GalleryTreeItem } from '@/types/types'
 import Heading from '@/components/Heading/Heading'
 import GalleryPageClient from '@/components/GalleryPage/GalleryPageClient'
-import { fetchTree } from '@/lib/api-client'
+import { fetchTree, getImageUrl } from '@/lib/api-client'
 import {
   prepareGalleryItems,
   findGalleryItemBySlug,
@@ -29,12 +29,35 @@ export async function generateMetadata({ params }: PageProps): Promise<Metadata>
   }
 
   const currentItem = findGalleryItemBySlug(galleryData, lastSlug)
+  const canonicalPath = `/gallery/${slug.join('/')}`
+
+  let ogImage: string | undefined
+  if (currentItem) {
+    const firstImageChild = currentItem._children?.find(
+      (child) => child.image && child.image._id,
+    )
+    if (firstImageChild?.image?._id) {
+      ogImage = getImageUrl(firstImageChild.image._id, 1200, 630, { mime: 'jpeg' })
+    }
+  }
 
   return {
     title: currentItem ? `${currentItem.title} | Галерея` : 'Галерея | Иконописная Артель',
     description: currentItem?.title
       ? `Фотогалерея: ${currentItem.title}. Иконописная Артель.`
       : 'Фотогалерея Иконописной Артели. Работы мастеров и события из жизни артели.',
+    openGraph: {
+      title: currentItem ? `${currentItem.title} | Галерея` : 'Галерея | Иконописная Артель',
+      description: currentItem?.title
+        ? `Фотогалерея: ${currentItem.title}. Иконописная Артель.`
+        : 'Фотогалерея Иконописной Артели. Работы мастеров и события из жизни артели.',
+      ...(ogImage && {
+        images: [{ url: ogImage, width: 1200, height: 630, alt: currentItem?.title || 'Галерея' }],
+      }),
+    },
+    alternates: {
+      canonical: canonicalPath,
+    },
   }
 }
 
diff --git a/src/app/gallery/page.tsx b/src/app/gallery/page.tsx
index 3b1b495e..e9d4e579 100644
--- a/src/app/gallery/page.tsx
+++ b/src/app/gallery/page.tsx
@@ -7,7 +7,7 @@ import { fetchTree } from '@/lib/api-client'
 import { prepareGalleryItems } from '@/functions/gallery'
 
 export const metadata: Metadata = {
-  title: 'Галерея | Иконописная Артель',
+  title: 'Галерея',
   description:
     'Фотогалерея Иконописной Артели. Фотографии работ наших мастеров, процесса создания икон, мастерской и событий из жизни артели.',
   openGraph: {
@@ -15,6 +15,9 @@ export const metadata: Metadata = {
     description:
       'Фотогалерея Иконописной Артели. Фотографии работ наших мастеров, процесса создания икон, мастерской и событий.',
   },
+  alternates: {
+    canonical: '/gallery',
+  },
 }
 
 const breadcrumbsList: BreadcrumbItem[] = [
diff --git a/src/app/in-stock/[in-stock-detail]/page.tsx b/src/app/in-stock/[in-stock-detail]/page.tsx
index 9c3c312c..18e5378e 100644
--- a/src/app/in-stock/[in-stock-detail]/page.tsx
+++ b/src/app/in-stock/[in-stock-detail]/page.tsx
@@ -5,6 +5,7 @@ import { BreadcrumbItem, MasterFromServer, SlideItem, WorkFromServer } from '@/t
 import Heading from '@/components/Heading/Heading'
 import Detail from '@/components/Detail/Detail'
 import Master from '@/components/Master/Master'
+import ProductJsonLd from '@/components/JsonLd/ProductJsonLd'
 import { fetchCollectionItem, getImageUrl } from '@/lib/api-client'
 
 type PageProps = {
@@ -21,14 +22,14 @@ export async function generateMetadata({ params }: PageProps): Promise<Metadata>
 
   if (!work) {
     return {
-      title: 'Работа не найдена | Иконописная Артель',
+      title: 'Работа не найдена',
     }
   }
 
   const description = work.description ? work.description.replace(/<[^>]*>/g, '').slice(0, 160) : ''
 
   return {
-    title: `${work.title} | Иконописная Артель`,
+    title: work.title,
     description,
     openGraph: {
       title: work.title,
@@ -38,7 +39,7 @@ export async function generateMetadata({ params }: PageProps): Promise<Metadata>
         : [],
     },
     alternates: {
-      canonical: `${process.env.SITE_URL || process.env.NEXT_PUBLIC_SITE_URL}/in-stock/${work.slug || work._id}`,
+      canonical: `/in-stock/${work.slug || work._id}`,
     },
   }
 }
@@ -83,35 +84,20 @@ export default async function Page({ params }: PageProps): Promise<JSX.Element>
     ? await fetchCollectionItem<MasterFromServer>('masters', work.master?._id)
     : null
 
-  const productSchema = {
-    '@context': 'https://schema.org',
-    '@type': 'Product',
-    name: work.title,
-    description: work.description
-      ? work.description.replace(/<[^>]*>/g, '').slice(0, 160)
-      : work.title,
-    image: work.image
-      ? getImageUrl(work.image._id, 1200, 630, { mode: 'thumbnail', mime: 'jpeg' })
-      : undefined,
-    brand: {
-      '@type': 'Organization',
-      name: 'Иконописная Артель',
-    },
-    offers: {
-      '@type': 'Offer',
-      availability: 'https://schema.org/InStock',
-      url: `${process.env.SITE_URL || process.env.NEXT_PUBLIC_SITE_URL}/in-stock/${work.slug || work._id}`,
-      ...(work.price && !isNaN(parseFloat(work.price))
-        ? { price: parseFloat(work.price), priceCurrency: 'RUB' }
-        : {}),
-    },
-  }
-
   return (
     <>
-      <script
-        type="application/ld+json"
-        dangerouslySetInnerHTML={{ __html: JSON.stringify(productSchema) }}
+      <ProductJsonLd
+        name={work.title}
+        description={work.description || work.title}
+        slug={work.slug || work._id}
+        image={
+          work.image
+            ? getImageUrl(work.image._id, 1200, 630, { mode: 'thumbnail', mime: 'jpeg' })
+            : undefined
+        }
+        price={work.price}
+        basePath="/in-stock"
+        inStock={true}
       />
 
       <Heading breadcrumbsList={breadcrumbsList} />
@@ -128,4 +114,4 @@ export default async function Page({ params }: PageProps): Promise<JSX.Element>
       {MasterInfo && <Master master={MasterInfo} />}
     </>
   )
-}
+}
\ No newline at end of file
diff --git a/src/app/in-stock/page.tsx b/src/app/in-stock/page.tsx
index f1d0c8a5..3f8c052e 100644
--- a/src/app/in-stock/page.tsx
+++ b/src/app/in-stock/page.tsx
@@ -8,7 +8,7 @@ import { fetchCollection, fetchCollectionCount, getImageUrl } from '@/lib/api-cl
 import { ITEMS_PER_PAGE } from '@/const/const'
 
 export const metadata: Metadata = {
-  title: 'Рукописные иконы в наличии | Иконописная Артель',
+  title: 'Рукописные иконы в наличии',
   description:
     'Готовые рукописные иконы в наличии. Каноничные образы, написанные яичной темперой на деревянной основе. Возможность приобретения без ожидания.',
   openGraph: {
@@ -16,6 +16,9 @@ export const metadata: Metadata = {
     description:
       'Готовые рукописные иконы в наличии. Каноничные образы, написанные яичной темперой на деревянной основе.',
   },
+  alternates: {
+    canonical: '/in-stock',
+  },
 }
 
 const breadcrumbsList: BreadcrumbItem[] = [
diff --git a/src/app/layout.tsx b/src/app/layout.tsx
index 40b4d69d..92b1b055 100644
--- a/src/app/layout.tsx
+++ b/src/app/layout.tsx
@@ -8,6 +8,7 @@ import Script from 'next/script'
 import { cookies } from 'next/headers'
 import Header from '@/components/Header/Header'
 import Footer from '@/components/Footer/Footer'
+import OrganizationJsonLd from '@/components/JsonLd/OrganizationJsonLd'
 import ScrollButton from '@/components/ScrollButton/ScrollButton'
 import AnimationObserver from '@/components/AnimationObserver/AnimationObserver'
 import PageTransition from '@/components/PageTransition/PageTransition'
@@ -47,6 +48,7 @@ export const metadata: Metadata = {
     card: 'summary_large_image',
     title: 'Иконописная Артель',
     description: 'Рукописные канонические иконы',
+    images: [{ url: '/og-image.png', width: 1200, height: 630, alt: 'Иконописная Артель' }],
   },
   icons: {
     icon: '/favicon.ico',
@@ -96,20 +98,7 @@ export default async function RootLayout({ children }: LayoutProps): Promise<JSX
             strategy="beforeInteractive"
           />
 
-          <script
-            type="application/ld+json"
-            dangerouslySetInnerHTML={{
-              __html: JSON.stringify({
-                '@context': 'https://schema.org',
-                '@type': 'Organization',
-                name: 'Иконописная Артель',
-                url: process.env.SITE_URL || process.env.NEXT_PUBLIC_SITE_URL,
-                logo: (process.env.SITE_URL || process.env.NEXT_PUBLIC_SITE_URL) + '/logo.png',
-                description:
-                  'Рукописные канонические иконы — храмы, семейные иконы и реставрация. Мастера-иконописцы.',
-              }),
-            }}
-          />
+          <OrganizationJsonLd />
 
           <Header />
           <main>
diff --git a/src/app/news/[news-detail]/page.tsx b/src/app/news/[news-detail]/page.tsx
index 247eb7e5..9b8fb99c 100644
--- a/src/app/news/[news-detail]/page.tsx
+++ b/src/app/news/[news-detail]/page.tsx
@@ -4,6 +4,7 @@ import { notFound, redirect } from 'next/navigation'
 import { BreadcrumbItem, NewsFromServer, SlideItem } from '@/types/types'
 import Heading from '@/components/Heading/Heading'
 import Detail from '@/components/Detail/Detail'
+import ArticleJsonLd from '@/components/JsonLd/ArticleJsonLd'
 import { fetchCollectionItem, getImageUrl } from '@/lib/api-client'
 
 type PageProps = {
@@ -20,14 +21,14 @@ export async function generateMetadata({ params }: PageProps): Promise<Metadata>
 
   if (!news) {
     return {
-      title: 'Новость не найдена | Иконописная Артель',
+      title: 'Новость не найдена',
     }
   }
 
   const description = (news.content || news.description || '').replace(/<[^>]*>/g, '').slice(0, 160)
 
   return {
-    title: `${news.title} | Иконописная Артель`,
+    title: news.title,
     description,
     openGraph: {
       title: news.title,
@@ -37,7 +38,7 @@ export async function generateMetadata({ params }: PageProps): Promise<Metadata>
         : [],
     },
     alternates: {
-      canonical: `${process.env.SITE_URL || process.env.NEXT_PUBLIC_SITE_URL}/news/${news.slug || news._id}`,
+      canonical: `/news/${news.slug || news._id}`,
     },
   }
 }
@@ -52,7 +53,6 @@ export default async function Page({ params }: PageProps): Promise<JSX.Element>
     notFound()
   }
 
-  // If route used an id but the item has a slug, redirect to canonical slug URL for SEO
   if (news.slug && news.slug !== slug) {
     redirect(`/news/${news.slug}`)
   }
@@ -79,33 +79,16 @@ export default async function Page({ params }: PageProps): Promise<JSX.Element>
       alt: image.title || news.title,
     })) || []
 
-  const articleSchema = {
-    '@context': 'https://schema.org',
-    '@type': 'Article',
-    headline: news.title,
-    description: (news.content || news.description || '').replace(/<[^>]*>/g, '').slice(0, 160),
-    image: news.image ? getImageUrl(news.image._id, 1200, 630, { mime: 'jpeg' }) : undefined,
-    datePublished: news._created ? new Date(news._created * 1000).toISOString() : undefined,
-    dateModified: news._modified ? new Date(news._modified * 1000).toISOString() : undefined,
-    author: {
-      '@type': 'Organization',
-      name: 'Иконописная Артель',
-    },
-    publisher: {
-      '@type': 'Organization',
-      name: 'Иконописная Артель',
-      logo: {
-        '@type': 'ImageObject',
-        url: `${process.env.SITE_URL || process.env.NEXT_PUBLIC_SITE_URL}/logo.png`,
-      },
-    },
-  }
-
   return (
     <>
-      <script
-        type="application/ld+json"
-        dangerouslySetInnerHTML={{ __html: JSON.stringify(articleSchema) }}
+      <ArticleJsonLd
+        title={news.title}
+        description={news.content || news.description || ''}
+        slug={news.slug || news._id}
+        image={news.image ? getImageUrl(news.image._id, 1200, 630, { mime: 'jpeg' }) : undefined}
+        datePublished={news._created ? new Date(news._created * 1000).toISOString() : undefined}
+        dateModified={news._modified ? new Date(news._modified * 1000).toISOString() : undefined}
+        basePath="/news"
       />
 
       <Heading breadcrumbsList={breadcrumbsList} />
@@ -118,4 +101,4 @@ export default async function Page({ params }: PageProps): Promise<JSX.Element>
       />
     </>
   )
-}
+}
\ No newline at end of file
diff --git a/src/app/news/page.tsx b/src/app/news/page.tsx
index 7f453771..a0a42b7c 100644
--- a/src/app/news/page.tsx
+++ b/src/app/news/page.tsx
@@ -8,7 +8,7 @@ import { fetchCollection, fetchCollectionCount, getImageUrl } from '@/lib/api-cl
 import { ITEMS_PER_PAGE } from '@/const/const'
 
 export const metadata: Metadata = {
-  title: 'Новости | Иконописная Артель',
+  title: 'Новости',
   description:
     'Новости и события Иконописной Артели. Актуальная информация о новых работах, мастер-классах и жизни нашей иконописной мастерской.',
   openGraph: {
@@ -16,6 +16,9 @@ export const metadata: Metadata = {
     description:
       'Новости и события Иконописной Артели. Актуальная информация о новых работах, мастер-классах и жизни нашей иконописной мастерской.',
   },
+  alternates: {
+    canonical: '/news',
+  },
 }
 
 const breadcrumbsList: BreadcrumbItem[] = [
diff --git a/src/app/order-delivery/page.tsx b/src/app/order-delivery/page.tsx
index 1f93fde0..d02c42f2 100644
--- a/src/app/order-delivery/page.tsx
+++ b/src/app/order-delivery/page.tsx
@@ -6,7 +6,7 @@ import Payment from '@/components/Payment/Payment'
 import FormOrder from '@/components/Forms/FormOrder/FormOrder'
 
 export const metadata: Metadata = {
-  title: 'Заказ и доставка | Иконописная Артель',
+  title: 'Заказ и доставка',
   description:
     'Как заказать икону в Иконописной Артели. Этапы работы, способы оплаты и доставки. Калькулятор расчета стоимости иконы.',
   openGraph: {
@@ -14,6 +14,9 @@ export const metadata: Metadata = {
     description:
       'Как заказать икону в Иконописной Артели. Этапы работы, способы оплаты и доставки. Калькулятор расчета стоимости иконы.',
   },
+  alternates: {
+    canonical: '/order-delivery',
+  },
 }
 
 const breadcrumbsList: BreadcrumbItem[] = [
diff --git a/src/app/page.tsx b/src/app/page.tsx
index 200f47ed..6e56196f 100644
--- a/src/app/page.tsx
+++ b/src/app/page.tsx
@@ -39,8 +39,12 @@ export const metadata: Metadata = {
     title: 'Иконописная Артель - Рукописные канонические иконы',
     description:
       'Закажите рукописную каноническую икону. Храмовые, семейные, мерные иконы, венчальные пары. Древняя технология яичной темперой.',
+    url: '/',
     images: [{ url: '/og-image.png', width: 1200, height: 630, alt: 'Иконописная Артель' }],
   },
+  alternates: {
+    canonical: '/',
+  },
 }
 
 export default function Page() {
diff --git a/src/app/reviews/page.tsx b/src/app/reviews/page.tsx
index 42b9736e..2a210993 100644
--- a/src/app/reviews/page.tsx
+++ b/src/app/reviews/page.tsx
@@ -5,11 +5,12 @@ import Heading from '@/components/Heading/Heading'
 import Reviews from '@/components/Reviews/Reviews'
 import Pagination from '@/components/Pagination/Pagination'
 import FormReviews from '@/components/Forms/FormReviews/FormReviews'
+import ReviewsAggregateJsonLd from '@/components/JsonLd/ReviewsAggregateJsonLd'
 import { fetchCollection, fetchCollectionCount, getImageUrl } from '@/lib/api-client'
 import { REVIEWS_PER_PAGE } from '@/const/const'
 
 export const metadata: Metadata = {
-  title: 'Отзывы | Иконописная Артель',
+  title: 'Отзывы',
   description:
     'Отзывы наших клиентов о работе Иконописной Артели. Мнения о качестве икон, сроках исполнения и профессионализме мастеров.',
   openGraph: {
@@ -17,6 +18,9 @@ export const metadata: Metadata = {
     description:
       'Отзывы наших клиентов о работе Иконописной Артели. Мнения о качестве икон, сроках исполнения и профессионализме мастеров.',
   },
+  alternates: {
+    canonical: '/reviews',
+  },
 }
 
 const breadcrumbsList: BreadcrumbItem[] = [
@@ -79,6 +83,8 @@ export default async function Page({
 
   return (
     <>
+      <ReviewsAggregateJsonLd />
+
       <Heading title={title} description={description} breadcrumbsList={breadcrumbsList} />
 
       <Reviews reviewsList={reviewsList}>
diff --git a/src/app/works/[works-detail]/page.tsx b/src/app/works/[works-detail]/page.tsx
index 0f68e916..cae68445 100644
--- a/src/app/works/[works-detail]/page.tsx
+++ b/src/app/works/[works-detail]/page.tsx
@@ -5,6 +5,7 @@ import { BreadcrumbItem, MasterFromServer, SlideItem, WorkFromServer } from '@/t
 import Heading from '@/components/Heading/Heading'
 import Detail from '@/components/Detail/Detail'
 import Master from '@/components/Master/Master'
+import ProductJsonLd from '@/components/JsonLd/ProductJsonLd'
 import { fetchCollectionItem, getImageUrl } from '@/lib/api-client'
 
 type PageProps = {
@@ -21,14 +22,18 @@ export async function generateMetadata({ params }: PageProps): Promise<Metadata>
 
   if (!work) {
     return {
-      title: 'Работа не найдена | Иконописная Артель',
+      title: 'Работа не найдена',
     }
   }
 
   const description = work.description ? work.description.replace(/<[^>]*>/g, '').slice(0, 160) : ''
 
+  const canonicalPath = work.in_stock
+    ? `/in-stock/${work.slug || work._id}`
+    : `/works/${work.slug || work._id}`
+
   return {
-    title: `${work.title} | Иконописная Артель`,
+    title: work.title,
     description,
     openGraph: {
       title: work.title,
@@ -38,7 +43,7 @@ export async function generateMetadata({ params }: PageProps): Promise<Metadata>
         : [],
     },
     alternates: {
-      canonical: `${process.env.SITE_URL || process.env.NEXT_PUBLIC_SITE_URL}/works/${work.slug || work._id}`,
+      canonical: canonicalPath,
     },
   }
 }
@@ -83,35 +88,20 @@ export default async function Page({ params }: PageProps): Promise<JSX.Element>
     ? await fetchCollectionItem<MasterFromServer>('masters', work.master?._id)
     : null
 
-  const productSchema = {
-    '@context': 'https://schema.org',
-    '@type': 'Product',
-    name: work.title,
-    description: work.description
-      ? work.description.replace(/<[^>]*>/g, '').slice(0, 160)
-      : work.title,
-    image: work.image
-      ? getImageUrl(work.image._id, 1200, 630, { mode: 'thumbnail', mime: 'jpeg' })
-      : undefined,
-    brand: {
-      '@type': 'Organization',
-      name: 'Иконописная Артель',
-    },
-    offers: {
-      '@type': 'Offer',
-      availability: 'https://schema.org/InStock',
-      url: `${process.env.SITE_URL || process.env.NEXT_PUBLIC_SITE_URL}/works/${work.slug || work._id}`,
-      ...(work.price && !isNaN(parseFloat(work.price))
-        ? { price: parseFloat(work.price), priceCurrency: 'RUB' }
-        : {}),
-    },
-  }
-
   return (
     <>
-      <script
-        type="application/ld+json"
-        dangerouslySetInnerHTML={{ __html: JSON.stringify(productSchema) }}
+      <ProductJsonLd
+        name={work.title}
+        description={work.description || work.title}
+        slug={work.slug || work._id}
+        image={
+          work.image
+            ? getImageUrl(work.image._id, 1200, 630, { mode: 'thumbnail', mime: 'jpeg' })
+            : undefined
+        }
+        price={work.price}
+        basePath="/works"
+        inStock={true}
       />
 
       <Heading breadcrumbsList={breadcrumbsList} />
@@ -128,4 +118,4 @@ export default async function Page({ params }: PageProps): Promise<JSX.Element>
       {MasterInfo && <Master master={MasterInfo} />}
     </>
   )
-}
+}
\ No newline at end of file
diff --git a/src/app/works/page.tsx b/src/app/works/page.tsx
index d2dfc53d..1ed021f2 100644
--- a/src/app/works/page.tsx
+++ b/src/app/works/page.tsx
@@ -8,7 +8,7 @@ import { fetchCollection, fetchCollectionCount, getImageUrl } from '@/lib/api-cl
 import { ITEMS_PER_PAGE } from '@/const/const'
 
 export const metadata: Metadata = {
-  title: 'Наши работы | Иконописная Артель',
+  title: 'Наши работы',
   description:
     'Портфолио Иконописной Артели. Выполненные работы: храмовые, семейные, мерные иконы, венчальные пары. Примеры икон различных размеров и сложности.',
   openGraph: {
@@ -16,6 +16,9 @@ export const metadata: Metadata = {
     description:
       'Портфолио Иконописной Артели. Выполненные работы: храмовые, семейные, мерные иконы, венчальные пары.',
   },
+  alternates: {
+    canonical: '/works',
+  },
 }
 
 const breadcrumbsList: BreadcrumbItem[] = [
diff --git a/src/components/Breadcrumbs/Breadcrumbs.tsx b/src/components/Breadcrumbs/Breadcrumbs.tsx
index d5aa8f4f..60a1f24f 100644
--- a/src/components/Breadcrumbs/Breadcrumbs.tsx
+++ b/src/components/Breadcrumbs/Breadcrumbs.tsx
@@ -2,6 +2,7 @@ import { JSX } from 'react'
 import breadcrumbsStyles from './Breadcrumbs.module.scss'
 import Link from 'next/link'
 import { BreadcrumbItem } from '@/types/types'
+import BreadcrumbJsonLd from '@/components/JsonLd/BreadcrumbJsonLd'
 
 type BreadcrumbsProps = {
   breadcrumbsList: BreadcrumbItem[]
@@ -9,44 +10,48 @@ type BreadcrumbsProps = {
 
 export default function Breadcrumbs({ breadcrumbsList }: BreadcrumbsProps): JSX.Element {
   return (
-    <nav
-      className={breadcrumbsStyles['breadcrumbs']}
-      aria-label="Хлебные крошки"
-      itemScope
-      itemType="https://schema.org/BreadcrumbList"
-    >
-      <ol className={breadcrumbsStyles['breadcrumbs__list']}>
-        {breadcrumbsList.map((item, index) => {
-          const isLastItem = index === breadcrumbsList.length - 1
-          const position = index + 1
+    <>
+      <BreadcrumbJsonLd items={breadcrumbsList} />
 
-          return (
-            <li
-              key={item.title + (item.url || index)}
-              className={breadcrumbsStyles['breadcrumbs__item']}
-              itemProp="itemListElement"
-              itemScope
-              itemType="https://schema.org/ListItem"
-              {...(isLastItem && { 'aria-current': 'page' })}
-            >
-              {item.url && !isLastItem ? (
-                <Link
-                  className={breadcrumbsStyles['breadcrumbs__item-link']}
-                  itemProp="item"
-                  href={item.url}
-                >
-                  <span itemProp="name">{item.title}</span>
-                </Link>
-              ) : (
-                <span className={breadcrumbsStyles['breadcrumbs__item-link']} itemProp="name">
-                  {item.title}
-                </span>
-              )}
-              <meta itemProp="position" content={position.toString()} />
-            </li>
-          )
-        })}
-      </ol>
-    </nav>
+      <nav
+        className={breadcrumbsStyles['breadcrumbs']}
+        aria-label="Хлебные крошки"
+        itemScope
+        itemType="https://schema.org/BreadcrumbList"
+      >
+        <ol className={breadcrumbsStyles['breadcrumbs__list']}>
+          {breadcrumbsList.map((item, index) => {
+            const isLastItem = index === breadcrumbsList.length - 1
+            const position = index + 1
+
+            return (
+              <li
+                key={item.title + (item.url || index)}
+                className={breadcrumbsStyles['breadcrumbs__item']}
+                itemProp="itemListElement"
+                itemScope
+                itemType="https://schema.org/ListItem"
+                {...(isLastItem && { 'aria-current': 'page' })}
+              >
+                {item.url && !isLastItem ? (
+                  <Link
+                    className={breadcrumbsStyles['breadcrumbs__item-link']}
+                    itemProp="item"
+                    href={item.url}
+                  >
+                    <span itemProp="name">{item.title}</span>
+                  </Link>
+                ) : (
+                  <span className={breadcrumbsStyles['breadcrumbs__item-link']} itemProp="name">
+                    {item.title}
+                  </span>
+                )}
+                <meta itemProp="position" content={position.toString()} />
+              </li>
+            )
+          })}
+        </ol>
+      </nav>
+    </>
   )
-}
+}
\ No newline at end of file
diff --git a/src/components/JsonLd/ArticleJsonLd.tsx b/src/components/JsonLd/ArticleJsonLd.tsx
new file mode 100644
index 00000000..56226c8d
--- /dev/null
+++ b/src/components/JsonLd/ArticleJsonLd.tsx
@@ -0,0 +1,68 @@
+import { JSX } from 'react'
+
+type ArticleJsonLdProps = {
+  title: string
+  description: string
+  slug: string
+  image?: string
+  datePublished?: string
+  dateModified?: string
+  basePath?: string
+}
+
+export default function ArticleJsonLd({
+  title,
+  description,
+  slug,
+  image,
+  datePublished,
+  dateModified,
+  basePath = '/news',
+}: ArticleJsonLdProps): JSX.Element {
+  const siteUrl = process.env.SITE_URL || process.env.NEXT_PUBLIC_SITE_URL || ''
+  const articleUrl = `${siteUrl}${basePath}/${slug}`
+
+  const articleSchema = {
+    '@context': 'https://schema.org',
+    '@type': 'Article',
+    headline: title,
+    description: description.replace(/<[^>]*>/g, '').slice(0, 160),
+    ...(image && { image }),
+    ...(datePublished && { datePublished }),
+    ...(dateModified && { dateModified }),
+    url: articleUrl,
+    mainEntityOfPage: {
+      '@type': 'WebPage',
+      '@id': articleUrl,
+    },
+    author: {
+      '@type': 'Organization',
+      name: 'Иконописная Артель',
+      url: siteUrl,
+    },
+    publisher: {
+      '@type': 'Organization',
+      name: 'Иконописная Артель',
+      url: siteUrl,
+      logo: {
+        '@type': 'ImageObject',
+        url: `${siteUrl}/logo.png`,
+        width: 512,
+        height: 512,
+      },
+    },
+    inLanguage: 'ru-RU',
+    isPartOf: {
+      '@type': 'WebSite',
+      name: 'Иконописная Артель',
+      url: siteUrl,
+    },
+  }
+
+  return (
+    <script
+      type="application/ld+json"
+      dangerouslySetInnerHTML={{ __html: JSON.stringify(articleSchema) }}
+    />
+  )
+}
\ No newline at end of file
diff --git a/src/components/JsonLd/BreadcrumbJsonLd.tsx b/src/components/JsonLd/BreadcrumbJsonLd.tsx
new file mode 100644
index 00000000..e8dca139
--- /dev/null
+++ b/src/components/JsonLd/BreadcrumbJsonLd.tsx
@@ -0,0 +1,28 @@
+import { JSX } from 'react'
+import { BreadcrumbItem } from '@/types/types'
+
+type BreadcrumbJsonLdProps = {
+  items: BreadcrumbItem[]
+}
+
+export default function BreadcrumbJsonLd({ items }: BreadcrumbJsonLdProps): JSX.Element {
+  const siteUrl = process.env.SITE_URL || process.env.NEXT_PUBLIC_SITE_URL || ''
+
+  const breadcrumbSchema = {
+    '@context': 'https://schema.org',
+    '@type': 'BreadcrumbList',
+    itemListElement: items.map((item, index) => ({
+      '@type': 'ListItem',
+      position: index + 1,
+      name: item.title,
+      ...(item.url && { item: `${siteUrl}${item.url}` }),
+    })),
+  }
+
+  return (
+    <script
+      type="application/ld+json"
+      dangerouslySetInnerHTML={{ __html: JSON.stringify(breadcrumbSchema) }}
+    />
+  )
+}
\ No newline at end of file
diff --git a/src/components/JsonLd/FaqJsonLd.tsx b/src/components/JsonLd/FaqJsonLd.tsx
new file mode 100644
index 00000000..e342cd2d
--- /dev/null
+++ b/src/components/JsonLd/FaqJsonLd.tsx
@@ -0,0 +1,36 @@
+import { JSX } from 'react'
+
+type FaqItem = {
+  question: string
+  answer: string
+}
+
+type FaqJsonLdProps = {
+  items: FaqItem[]
+}
+
+export default function FaqJsonLd({ items }: FaqJsonLdProps): JSX.Element | null {
+  if (!items || items.length === 0) {
+    return null
+  }
+
+  const faqSchema = {
+    '@context': 'https://schema.org',
+    '@type': 'FAQPage',
+    mainEntity: items.map((faq) => ({
+      '@type': 'Question',
+      name: faq.question,
+      acceptedAnswer: {
+        '@type': 'Answer',
+        text: faq.answer,
+      },
+    })),
+  }
+
+  return (
+    <script
+      type="application/ld+json"
+      dangerouslySetInnerHTML={{ __html: JSON.stringify(faqSchema) }}
+    />
+  )
+}
\ No newline at end of file
diff --git a/src/components/JsonLd/OrganizationJsonLd.tsx b/src/components/JsonLd/OrganizationJsonLd.tsx
new file mode 100644
index 00000000..d5f517b4
--- /dev/null
+++ b/src/components/JsonLd/OrganizationJsonLd.tsx
@@ -0,0 +1,129 @@
+import { fetchSingleton } from '@/lib/api-client'
+import { MainInfoFromServer } from '@/types/types'
+import {
+  createTelegramLink,
+  createWhatsappLink,
+  createVkLink,
+  createMaxLink,
+} from '@/functions/functions'
+
+export default async function OrganizationJsonLd() {
+  const mainInfo: MainInfoFromServer | null = await fetchSingleton<MainInfoFromServer>('maininfo')
+
+  const siteUrl = process.env.SITE_URL || process.env.NEXT_PUBLIC_SITE_URL || ''
+
+  const sameAs: string[] = []
+  if (mainInfo?.telegram) sameAs.push(createTelegramLink(mainInfo.telegram))
+  if (mainInfo?.whatsapp) sameAs.push(createWhatsappLink(mainInfo.whatsapp))
+  if (mainInfo?.vk) sameAs.push(createVkLink(mainInfo.vk))
+  if (mainInfo?.max) sameAs.push(createMaxLink(mainInfo.max))
+
+  let geo = undefined
+  if (mainInfo?.coordinates) {
+    const coords = mainInfo.coordinates.split(',').map((c) => c.trim())
+    if (coords.length === 2) {
+      const lat = parseFloat(coords[0])
+      const lng = parseFloat(coords[1])
+      if (!isNaN(lat) && !isNaN(lng)) {
+        geo = {
+          '@type': 'GeoCoordinates',
+          latitude: lat,
+          longitude: lng,
+        }
+      }
+    }
+  }
+
+  const localBusinessSchema = {
+    '@context': 'https://schema.org',
+    '@type': 'LocalBusiness',
+    '@id': `${siteUrl}/#organization`,
+    name: 'Иконописная Артель',
+    alternateName: 'Иконописная мастерская',
+    description:
+      'Рукописные канонические иконы — храмы, семейные иконы и реставрация. Мастера-иконописцы создают иконы в древней технологии яичной темперой.',
+    url: siteUrl,
+    logo: {
+      '@type': 'ImageObject',
+      url: `${siteUrl}/logo.png`,
+      width: 512,
+      height: 512,
+    },
+    image: `${siteUrl}/og-image.png`,
+    ...(mainInfo?.phone && {
+      telephone: mainInfo.phone,
+    }),
+    ...(mainInfo?.email && {
+      email: mainInfo.email,
+    }),
+    ...(mainInfo?.address && {
+      address: {
+        '@type': 'PostalAddress',
+        streetAddress: mainInfo.address,
+        addressCountry: 'RU',
+        addressLocality: 'Россия',
+      },
+    }),
+    ...(geo && { geo }),
+    ...(sameAs.length > 0 && { sameAs }),
+    priceRange: '₽₽₽',
+    currenciesAccepted: 'RUB',
+    paymentAccepted: 'Cash, Credit Card, Bank Transfer',
+    areaServed: {
+      '@type': 'Country',
+      name: 'Россия',
+    },
+    serviceType: [
+      'Написание икон на заказ',
+      'Реставрация икон',
+      'Храмовые иконы',
+      'Семейные иконы',
+      'Мерные иконы',
+      'Венчальные пары',
+    ],
+    hasOfferCatalog: {
+      '@type': 'OfferCatalog',
+      name: 'Иконы',
+      itemListElement: [
+        {
+          '@type': 'OfferCatalog',
+          name: 'Иконы на заказ',
+          itemListElement: [
+            {
+              '@type': 'Offer',
+              itemOffered: {
+                '@type': 'Service',
+                name: 'Храмовые иконы',
+              },
+            },
+            {
+              '@type': 'Offer',
+              itemOffered: {
+                '@type': 'Service',
+                name: 'Семейные иконы',
+              },
+            },
+            {
+              '@type': 'Offer',
+              itemOffered: {
+                '@type': 'Service',
+                name: 'Мерные иконы',
+              },
+            },
+          ],
+        },
+        {
+          '@type': 'OfferCatalog',
+          name: 'Рукописные иконы в наличии',
+        },
+      ],
+    },
+  }
+
+  return (
+    <script
+      type="application/ld+json"
+      dangerouslySetInnerHTML={{ __html: JSON.stringify(localBusinessSchema) }}
+    />
+  )
+}
\ No newline at end of file
diff --git a/src/components/JsonLd/ProductJsonLd.tsx b/src/components/JsonLd/ProductJsonLd.tsx
new file mode 100644
index 00000000..43ab273b
--- /dev/null
+++ b/src/components/JsonLd/ProductJsonLd.tsx
@@ -0,0 +1,52 @@
+import { JSX } from 'react'
+
+type ProductJsonLdProps = {
+  name: string
+  description: string
+  slug: string
+  image?: string
+  price?: string
+  basePath?: string
+  inStock?: boolean
+}
+
+export default function ProductJsonLd({
+  name,
+  description,
+  slug,
+  image,
+  price,
+  basePath = '/works',
+  inStock = true,
+}: ProductJsonLdProps): JSX.Element {
+  const siteUrl = process.env.SITE_URL || process.env.NEXT_PUBLIC_SITE_URL || ''
+  const productUrl = `${siteUrl}${basePath}/${slug}`
+
+  const productSchema = {
+    '@context': 'https://schema.org',
+    '@type': 'Product',
+    name,
+    description: description.replace(/<[^>]*>/g, '').slice(0, 160),
+    ...(image && { image }),
+    url: productUrl,
+    brand: {
+      '@type': 'Organization',
+      name: 'Иконописная Артель',
+    },
+    offers: {
+      '@type': 'Offer',
+      availability: inStock ? 'https://schema.org/InStock' : 'https://schema.org/PreOrder',
+      url: productUrl,
+      ...(price && !isNaN(parseFloat(price))
+        ? { price: parseFloat(price), priceCurrency: 'RUB' }
+        : {}),
+    },
+  }
+
+  return (
+    <script
+      type="application/ld+json"
+      dangerouslySetInnerHTML={{ __html: JSON.stringify(productSchema) }}
+    />
+  )
+}
\ No newline at end of file
diff --git a/src/components/JsonLd/ReviewsAggregateJsonLd.tsx b/src/components/JsonLd/ReviewsAggregateJsonLd.tsx
new file mode 100644
index 00000000..a9ec4c0d
--- /dev/null
+++ b/src/components/JsonLd/ReviewsAggregateJsonLd.tsx
@@ -0,0 +1,57 @@
+import { fetchCollection, fetchCollectionCount } from '@/lib/api-client'
+import { ReviewFromServer } from '@/types/types'
+
+export default async function ReviewsAggregateJsonLd() {
+  const siteUrl = process.env.SITE_URL || process.env.NEXT_PUBLIC_SITE_URL || ''
+
+  const [reviewsData, totalCount] = await Promise.all([
+    fetchCollection<ReviewFromServer>('reviews', { sort: { date: -1 } }),
+    fetchCollectionCount('reviews'),
+  ])
+
+  if (!reviewsData || reviewsData.length === 0) {
+    return null
+  }
+
+  const totalStars = reviewsData.reduce((sum, review) => sum + (review.stars || 5), 0)
+  const averageRating = (totalStars / reviewsData.length).toFixed(1)
+
+  const recentReviews = reviewsData.slice(0, 10).map((review) => ({
+    '@type': 'Review',
+    author: {
+      '@type': 'Person',
+      name: review.name,
+    },
+    datePublished: review.date,
+    reviewBody: review.review.replace(/<[^>]*>/g, '').slice(0, 300),
+    reviewRating: {
+      '@type': 'Rating',
+      ratingValue: review.stars,
+      bestRating: 5,
+      worstRating: 1,
+    },
+  }))
+
+  const aggregateRatingSchema = {
+    '@context': 'https://schema.org',
+    '@type': 'LocalBusiness',
+    '@id': `${siteUrl}/#organization`,
+    name: 'Иконописная Артель',
+    url: siteUrl,
+    aggregateRating: {
+      '@type': 'AggregateRating',
+      ratingValue: averageRating,
+      reviewCount: totalCount,
+      bestRating: 5,
+      worstRating: 1,
+    },
+    review: recentReviews,
+  }
+
+  return (
+    <script
+      type="application/ld+json"
+      dangerouslySetInnerHTML={{ __html: JSON.stringify(aggregateRatingSchema) }}
+    />
+  )
+}
\ No newline at end of file
diff --git a/src/components/Main/Faq/Faq.tsx b/src/components/Main/Faq/Faq.tsx
index a3f7e199..8bb9e7e9 100644
--- a/src/components/Main/Faq/Faq.tsx
+++ b/src/components/Main/Faq/Faq.tsx
@@ -5,6 +5,7 @@ import { FaqFromServer } from '@/types/types'
 import faqStyles from './Faq.module.scss'
 import { fetchCollection } from '@/lib/api-client'
 import { createSanitizedHTML, stripHtml } from '@/functions/functions'
+import FaqJsonLd from '@/components/JsonLd/FaqJsonLd'
 
 export default async function Faq(): Promise<JSX.Element | null> {
   const faqData: FaqFromServer[] = await fetchCollection<FaqFromServer>('faq', {
@@ -15,25 +16,14 @@ export default async function Faq(): Promise<JSX.Element | null> {
     return null
   }
 
-  const faqSchema = {
-    '@context': 'https://schema.org',
-    '@type': 'FAQPage',
-    mainEntity: faqData.map((faq) => ({
-      '@type': 'Question',
-      name: stripHtml(faq.question),
-      acceptedAnswer: {
-        '@type': 'Answer',
-        text: stripHtml(faq.answer),
-      },
-    })),
-  }
+  const faqItems = faqData.map((faq) => ({
+    question: stripHtml(faq.question),
+    answer: stripHtml(faq.answer),
+  }))
 
   return (
     <>
-      <script
-        type="application/ld+json"
-        dangerouslySetInnerHTML={{ __html: JSON.stringify(faqSchema) }}
-      />
+      <FaqJsonLd items={faqItems} />
 
       <section className={clsx('section', faqStyles['faq'])} id="faq">
         <div className="container">
@@ -69,4 +59,4 @@ export default async function Faq(): Promise<JSX.Element | null> {
       </section>
     </>
   )
-}
+}
\ No newline at end of file