Product Leader with engineering roots. Building across systems, commerce, product strategy and emerging AI workflows.
I began in software engineering, moved into technical leadership, and now work in product.
That path shaped how I think: I care about strategy, but also about the systems, constraints and implementation details behind it.
Today my work lives at the intersection of:
- product strategy
- digital commerce
- internal systems
- experimentation and analytics
- AI-assisted workflows
- agentic engineering exploration
I still enjoy building side projects, prototyping interfaces and staying close to code.
- Designing better product and operational systems
- Exploring AI-native ways of working
- Building with clarity across product, engineering and business
- Learning where agentic workflows actually create leverage
- Product
- Growth
- E-commerce
- Analytics
- Search & journey optimization
- Internal platforms
- AI exploration
- JavaScript / TypeScript
- React / Next.js
- Python
- APIs
- Odoo
- SQL / PostgreSQL
- Tracking and analytics tooling